Be Seen

Growing an online audience through organic social media posting is a very slow way to grow your audience. You end up relying on your current audience engaging with and sharing your posts to reach a new audience. If you are starting from scratch with a new business, this becomes all the more difficult!

Whether you’re looking to increase your brand awareness and boost your social following, or drive traffic to your website to generate tangible leads – we consult with you on your objectives so we can plan and deliver a paid media  campaign built around your goals.

We plan and deliver campaigns across all major platforms; PPC, Facebook, Instagram and Linkedin.

Google Search Ads target people who are actively searching for your products and services.
Search ads get the results that matter to you the most. Choose whether to drive website traffic, get phone calls or increase visits to your business.
We offer a free consultation to understand your objectives and budget so that we can suggest the right strategy to get results.
Learn more about the difference between organic search results and paid search results here

Google Display delivers targeted ads to websites that are relevant to what you are selling. For example, if we are advertising gardening equipment such as lawn mowers we might place adverts on websites such as gardendesign.com or gardenersworld.com
This means that your brand is appearing to people who are highly likely to be interested in buying what you are selling!

Why Google Display?
Brand awareness
Reach people in the early stages of the buying journey with eye-catching visual adverts that distinguish your brand from your competition.
The biggest predictor in whether someone will buy from you later down the line, is whether they have heard of you before. Therefore establishing brand awareness in the early stages of the buying journey is important.
Although there is a chance that the website visitor will click on your ad, land on your site and convert straight away (a direct conversion) it is also important to understand the impact that display ads have on your pipeline of sales.
27% of consumers conduct a search for a business after seeing a display ad online. In other words, if a consumer sees a high-quality display ad, they are likely to search directly for your brand when they are further along the buying journey.

More prospects don’t become customers right away.
They become aware of your brand via Search, Display, Word of Mouth or social media, then they are likely to spend some time researching your products and services, and those of your competitors, before making their final decision. This means that they may visit your website several times without taking any action.
Retargeting display ads target adverts to people based on how they interact with your website.
For example, we could target a specific product ad to someone who has viewed that product but not made purchase. Retargeting is extremely effective because we are targeting people who are further down the marketing funnel and close to making a purchase. A website visitor who has been retargeted with a display ad is 70% more likely to convert.